You’re Not Starting Over, You’re Starting Wiser

• When we try to do two things at once that both require our attention, it’s really hard to do either of them well
• Think of it this way: You only have one flashlight. Not two. Not three. And your one flashlight can only ever be shining at one thing at a time
• When you’re trying ...

The path between stages is seldom straightforward. Most people relapse at some point and recycle through one or more stages, though you usually won't go back to square one.

Every time you relapse, you will learn something about yourself. Next time, you can use what you learned, make ...

If you’re thinking about revamping your organization’s brand identity, consider what’s driving you to do so. And the answer to “why now?” should extend beyond “why not now?” What factors—whether internal, external, or both—are contributing to the desire to reconsider your organization’s ...