Measure, Optimize, Scale
➡ Constantly track:
Audience growth
Engagement
Revenue from content
➡ Use data to refine your approach and scale the most profitable areas
1
1 read
CURATED FROM
IDEAS CURATED BY
This book flips traditional marketing on its head, showing how companies can turn marketing from a cost center into a revenue stream by treating their content as a product.
“
Similar ideas to Measure, Optimize, Scale
Monitor and measure
To observe the Progress
- Have a plan to measure and understand the progress .
It gives the clarity and growth
- More you do = more data you collect
Note:- Ensure that the data is collect from various approaches, not just...
Bias Interrupters
- Use a data-driven approach to pinpoint where things go wrong and how to make progress instead
- Fix the value chain and find areas where candidates from diverse groups are eliminated in hiring.
- Find areas in the performance management pipeline where certain keywords like leade...
24. Check out LinkedIn‘s Content Marketing Score & Trending Content Resources
- You can learn how impactful your organic and paid LinkedIn marketing content is with the platform's Content Marketing Score and Trending Content resources.
- Your Content Marketing Score tell...
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates